Wahlarchitektur - Nudge-Technik Anwendungen

Wahlarchitektur

Nudging for Healthy Eating** "A bright and modern office canteen in Germany. Employees are selecting lunch options. The healthier options (salads, fruits, whole grains) are placed at eye-level and are more attractively presented with appealing lighting and displays. Less healthy options are on lower shelves and less prominent. The overall atmosphere is clean and inviting. Employees are smiling and engaged in conversation. Fully clothed, appropriate attire, safe for work, professional environment, perfect anatomy, correct proportions, natural pose, high quality." **
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Nudge oder Incentive: Welcher Weg führt zu überraschenden Ersparnissen?

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